Privacy Policy
Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data on our landing page (hosted via Systeme.io). We comply with applicable privacy laws worldwide (including the EU General Data Protection Regulation – GDPR, the UK GDPR, and California’s CPRA) to ensure your information is safe and your rights are respected.
Information We Collect
Email Address: We collect only the email address you voluntarily submit through our lead capture form. This is the sole personal information gathered directly from you.
Usage Data (Cookies/Pixels): We automatically collect certain information about your visit using cookies and the Facebook Pixel. This may include technical data such as your IP address, browser type, device data, pages visited, and actions taken on the site. The Facebook Pixel helps us track conversions and analyze site usage for marketing purposes.
How We Use Your Information
We use the information we collect only as necessary for our services and marketing, including:
Email Communications: To send you informational or promotional emails (such as newsletters) after you have opted in. Note: We will begin sending marketing emails only once our email-sending domain has been fully verified, and each email will include a clear unsubscribe link so you can opt out at any time.
Advertising and Analytics: To measure and improve our marketing efforts. We use the Facebook Pixel to understand how visitors interact with our page and to serve relevant ads. Facebook and other third parties may use this information to deliver targeted advertisements on social media platforms.
Site Improvement and Security: To analyze traffic, improve our website and offerings, and protect against fraud or abuse.
Legal Compliance: To respond to legal requests or enforce our rights if required by law.
Legal Basis for Processing
Under the GDPR and similar laws, we must have a lawful basis to process personal data. We rely on the following:
Consent: We obtain your explicit consent to collect and use your email address (for example, when you submit the form). By signing up, you give us permission to use your email as described here. GDPR requires that consent be “freely given, specific, informed and unambiguous,” and you may withdraw your consent at any time.
Legitimate Interests: We also rely on our legitimate interests (permitted under Article 6(1)(f) of the GDPR) to analyze website usage and improve our services, as long as this does not override your privacy rights.
Data Sharing and Third Parties
We share your information only as follows:
Service Providers: We use Systeme.io (our platform provider) to host the landing page, collect emails, and send future emails. Your email address will be stored in the Systeme.io system for these purposes. We may also use other third-party service providers (e.g. email delivery services, analytics tools) to support our business, always under strict data-protection agreements.
Advertising Partners: We share data with Facebook via the Facebook Pixel. Facebook receives information about your interaction on our site and may use cookies and other technologies to collect or receive information, and to provide measurement services and deliver targeted ads. You can control Facebook’s use of data for ads by adjusting your Facebook ad preferences or by disabling cookies in your browser.
Legal and Safety: We may disclose your data if required by law, regulation, or legal process (for example, in response to a subpoena).
No Sale of Personal Data: We do not sell your personal information to any third parties for marketing or other purposes.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies on our site. In particular, the Facebook Pixel is a small piece of code that places cookies on your device to collect information about your visit (such as pages viewed and conversions). This helps us measure ad performance and serve ads tailored to your interests. Third parties (including Facebook) may use these cookies and similar technologies to collect or receive information from our site and elsewhere on the internet, and to provide you with targeted advertising.
You have choices regarding cookies and tracking: you can disable cookies through your browser settings or opt out of Facebook’s targeted advertising by visiting Facebook’s Ad Preferences. In the EU and other regions with cookie laws, we will obtain your consent before placing non-essential cookies or tracking scripts on your device.
Your Rights
Depending on where you live, you have certain rights over your personal data:
Access: You can request a copy of the personal data we hold about you and information about how we use it.
Rectification: You can ask us to correct or update any inaccurate or incomplete data we hold about you.
Erasure (Right to be Forgotten): You can request that we delete your personal data from our systems.
Portability: You can request that we provide your data in a portable, machine-readable format.
Objection: You can object to our processing of your data (for example, for direct marketing) at any time.
Restriction of Processing: You can ask us to limit how we use your data under certain circumstances.
Withdraw Consent: If our processing is based on your consent, you can withdraw it at any time and we will stop the processing going forward.
California Privacy Rights: If you are a resident of California, you have additional rights under the California Privacy Rights Act (CPRA). These include the right to request disclosure of the categories of personal information we have collected and shared, the right to delete your personal information, the right to correct inaccurate personal information, and the right to limit the use of your sensitive data.
Complaints: If you believe we have violated your privacy rights, you may lodge a complaint with a relevant data protection authority in your jurisdiction (for example, an EU supervisory authority or the California Attorney General).
To exercise any of these rights or make a privacy-related request, please contact us as described below. We will respond in accordance with applicable law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make changes, we will revise the “Last Updated” date at the top and post the new policy here. Continuing to use our site after changes are posted means you accept the updated policy. We encourage you to review this page periodically for any updates.
Contact Information
If you have any questions or concerns about this Privacy Policy or our data practices, you can reach us at: privacy@deronmedia.com. We take your privacy seriously and will do our best to address your inquiries promptly.
Effective Date: 21/06/2025
Created by © Deron Chikomba